The Postilik blog
Practical guides on social media content, dialects, scheduling and analytics — for brands that speak to the Arab world.
Engagement & customer care
How to reply to positive and negative Google reviews in your customer’s language, what to do about fake reviews, and how to get more reviews within Google’s rules.
10 min read
Platform guides
A post scheduled in Meta Business Suite didn't go out? The 8 usual causes, from an expired connection to Morocco's switch to GMT, with fixes and prevention.
7 min read
Content planning
A seven-section monthly social media report template, a filled-in example from Rabat, a one-hour-per-client routine and the mistakes that cost you client trust.
7 min read
Content planning
What a media buyer does, which clauses the contract needs, and how both client and buyer protect the ad account and the budget, with a 7-day plan.
7 min read
Content planning
The 2026 published ranges for freelance community managers in Morocco, what moves the price, a method to calculate your rate, three sample packages and what a quote should include.
7 min read
Content planning
The tasks, the skills Moroccan employers ask for, salaries by experience, and a practical method to land your first freelance clients, with a 30-day plan.
6 min read
Platform guides
How to schedule Instagram Stories with Meta Business Suite or Postilik, what a scheduled Story can contain, and which Stories to keep for posting live.
6 min read
Content planning
What the data says, starting points for each network and a four-week method to find a posting frequency you can sustain.
5 min read
Platform guides
Where to find Instagram scheduled posts, how to edit them, and what to do when one did not go out, with the most common causes.
6 min read
Platform guides
Why instagram.com cannot schedule posts, and how to do it from a computer with Meta Business Suite or Postilik, step by step.
6 min read
AI writing
In October 2026 Morocco got its first ministry named after artificial intelligence, but the gap with Europe, the United States and China remains wide. The dated figures, the milestones and what AI agents mean for your business.
10 min read
Engagement & customer care
What to monitor on social networks, how monitoring differs from social listening, and a 15-minute daily routine that leaves no message, comment or review unanswered.
8 min read
Write in every dialect, schedule across all your networks and track what works — from one place.
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